Selected work
Principal-level work is slow by nature — long horizons, foundational investments, programs that other things get built on top of. These are the ones with enough shape to show.
Service Expertise Certification Program
How a 0→1 service design program went from no infrastructure to 103 certified teammates across 10 stores in 6 months.
Read the case study →Performance Pilot
How I reframed a feature-level initiative into a scalable end-to-end service program — and what it takes to move something forward before the outcome is certain.
Read the case study →AI Playground
Experiments, prototypes, and pet projects built with AI tools. A sketchbook more than a portfolio.
Read the case study →